Archive for July 7th, 2009

July 7, 2009

The 5 P’s I (try to) live my life by


Me getting passionate with a kiwi in New Zealand

As someone who works in marketing I’ve always had the 4 P’s drummed into me (as well as the additional 3 for service based marketing) as the essential way to think about your marketing mix. So I decided to stick with this idea and try and breakdown how I think about living my life into 5 segments (naturally I chose to pick keywords starting with P).
So here we go:

People:
The people in your life determine where you go, what you do and who you are seen to be. Always try to surround yourself with people of intelligence, drive, ambition, and above all else passion and a sense of humour

Persuasion:
Learn to be persuasive and how to put together a concrete, logical, argument when you need to. Let your emotions guide you, but don’t let them cloud your views. Just because something someone else does goes against what you would do doesn’t mean its wrong. Using logic and distancing yourself from another’s actions will help determine if they’re really a prick or just acting differently to how you would.

Punctuality:
People hate people who are late. There is no grey area on this, if you are constantly late to (or worse still cancelling) meetings, appointments or social arrangements people will just stop inviting you.

Performance:
Be a performer. Learn an instrument, take a drama class, get involved in debating and do it while you’re young. Its not essential that you continue these activities but doing them when you’re young will give you the confidence to be your own person and teach you to show the world who that person is. Presenting in a boardroom is a lot easier when you’ve played an instrument in front of several hundred people. It also teaches you the most important P for your life…

Passion:
Above all else be passionate about whatever you do. Whether its your music/art/creative outlet or a presentation for a client. Pour your heart into what you do. Work hard, knowing that if you love what you do it will return your efforts ten-fold down the track. Play hard, you only live once. Travel, not only is it fun it provides you with so many lessons. Try everything and try it with passion, don’t half heartedly stumble through it, leap in headfirst.

Having passion is important because even if everything in your life is going wrong, you will have a sanctuary in what you love.

I may not live by these ideals 100% of the time, but I do try.

What are the ideals you live by? What lessons have you had that have lead to advice you would impart on others?

July 7, 2009

Learning to be grateful for challenging times

As all those that read my blog will be aware, I am currently at a very challenging time in my life.

I am dealing with a lot in terms of my father’s illness while continuing to work a challenging fulltime role as a digital account executive and studying fulltime via distance. Needless to say at the moment emotions are running high and my stress levels are ridiculous.

However I am not complaining because all of this stress, all the challenges currently facing me are, in the long run, for my benefit. Once I come out the otherside of this stressful time I will be stronger, wiser and more prepared for everything that will face me in the life ahead of me.

I have friends who breeze through life, they have no drive, no passion. They earn more money than I do, have less of an education, work less hours. They do not challenge themselves nor does life present them with challenges. Previously I have felt ripped off about this situation, that it is unreasonable that they get such an easy run. However there has been a shift in my thinking. I am the one being presented with opportunity. While they cruise along in their role I am working my arse off, contributing both to my business as well as to trade press to build my profile and gain as much knowledge as possible. Not just about digital media, but about business practices and how to market myself as an employee. In the long run this is going to get me further and make me happier than these other people could imagine.

I am passionate about life and about work and this passion and drive is what I see others lacking. These challenging times in life are like petrol. If you control the flow it is fuel, but if you let it pour too quickly it will just smother the flame of your passion. I choose to harness it as fuel.

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